ARMED men pushed a pregnant shop worker to the ground during a robbery in Marston Green last Friday (November 9).
Terrified staff at Norwich Express, off Norwich Croft, were confronted by the gang during the tea-time raid on the shop.
Police said that around three masked men had entered the premises at around 5.15pm, with at least a couple carrying firearms. The offenders fled the scene with cash and cigarettes stuffed into a sack.
The pregnant woman was left shaken after being shoved over, but was otherwise unhurt and checks have suggested there are no immediate concerns about her unborn baby.
Following on from the robbery, two vehicles - a white Ford C-MAX and a white VW Golf - were recovered nearby. They are believed to have been linked to the gang.
While the men's faces were covered, one of the robbers was described as white, skinny, and around 5ft 7ins tall. He was wearing a grey hooded jacket with dark bottoms and had fresh scratches on his face.
Det Insp Kerrie Martin, who is leading the investigation, said: "Clearly this was a terrifying ordeal for those involved, made all the worse by the fact that one of the victims is pregnant.
"Thankfully, she was not seriously injured. But I’d urge those who may know the identity of the people responsible to examine their conscience and think how they would feel if a loved one of theirs was pregnant and subjected to such an awful ordeal.
"Similarly, I’d urge anyone who saw the cars in the area, or who may have been offered cigarettes for sale which they suspect were stolen, to call."
Detectives are now trawling CCTV and carrying out other enquiries in an attempt to track down the culprits.
Anyone with information should call 101 or Crimestoppers, anonymously, on 0800 555 111.
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